Ceramics Colors Sales Strategy 
Floor Covering News
APRIL 18, 2024
Ceramic Tile is the most versatile product in the industry with the ability to clad nearly every surface in the home, proponents say. Outdoor tile is seeing a rapid increase in popularity,” explained Phil Graves, director of sales, Dal-Tile. “A The post Ceramic: Differentiation via versatility appeared first on Floor Covering News.
Floor Covering News
JULY 15, 2024
Ceramic/porcelain tile has a unique attribute that few flooring materials can match: the ability to clad nearly any surface both indoor/outdoor the home. And that’s a trait that has allowed the category to retain its coveted market share, earning the third-highest dollar sales for years while other categories continue to face challenges.
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Floor Covering News
SEPTEMBER 12, 2022
The past two-plus years have shown the strength of the tile industry as consumers flocked to the ceramic tile aisle for their home renovation needs in droves during the height of the pandemic. As the category continued to boom due to the pandemic, consumers looked to fill their homes with ceramic both indoors and outside. told FCNews.
Floor Covering News
JUNE 24, 2024
By identifying consumer trends and understanding which materials, colors and styles are most popular, businesses can adjust their product offerings to match what consumers are looking for. “By The Roomvo study indicated ceramic tile product visualizations dipped in the Americas from 22.2% Here, laminate flooring accounted for 22.2%
Floor Covering News
MARCH 5, 2020
Flooring retailers, including those looking to gain back lost dollars from the growing popularity of vinyl products, would do well to turn to tile and stone, which offers high dollar sales and high margins, according to suppliers at The International Surface Event (TISE) held in Las Vegas earlier this year. “We Color, sizes and shapes.
Floor Covering News
NOVEMBER 30, 2023
Decocer’s ceramic library offers a wide range of options in terms of color, finish, shape, format and design. However, according to Verónica Obrero, general sales manager, the company has made a “great investment in capacity” to increase sales in the US. It’s a highly professional and demanding market.
Floor Covering News
FEBRUARY 12, 2024
I think the vibe is very good,” said Patrick Warren, vice president, residential sales, dealer & showrooms, Daltile. It’s currently available as a wall tile in three styles—Pyramid White, Wave Black and Stries Calacata—and a floor tile in six colors and two sizes. Divinium is a porcelain and ceramic wall and mosaic collection.
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